1.1.1 Non-text Content (A)
Understanding 1.1.1 Non-text Content (A)
All non-text content like images, charts, icons and infographics, must have an appropriate text equivalent. This ensures that information conveyed by non-text content is available to people who cannot see it, like screen reader users.
Requirements / What to do?
- Images (like logos and icons) that communicate information have short text descriptions;
- Editorial images that support the text around them have short descriptions;
- Images (like infographics, charts and diagrams) that communicate complex information also have longer text descriptions within the same page;
- Decorative images have empty text descriptions.
Common mistakes
- The image communicates information but does not have a text description;
- The text description does not communicate the same information as the image;
- The image has a text description but, like a placeholder or file name, it does not communicate the information in the image;
- The image has a text description that is an exact duplication of content elsewhere on the page.